Aug 15, 2023
Jodi Ashby is the Owner of Truckee Meadows Pest Control, which delivers top-tier pest control services to home and business owners in Reno, Nevada. Truckee Meadows also offers nuisance wildlife trapping, bird and bat exclusion, and termite services. Before founding Truckee Meadows with her husband, Jodi was the Director of Marketing at Rob Wolf and Associates and a distributor at It Works! Global.
In this episode…
Many pest control business owners strive to gain immediate recognition and grow rapidly. But this proves challenging for most mom-and-pop companies struggling to obtain funding and acquire initial customers. Learn the business growth secrets of one small pest control company that became a household name in the first three years.
Jodi Ashby didn’t want her pest control business to be an ordinary boutique establishment. She wanted to compete with notable brands like Terminix, so she partnered with local associations to sponsor events and produce radio and TV ads. When joining associations to grow your business, Jodi recommends participating in boards and committees to exchange value and build an exceptional reputation.
Tune in to this episode of Multiply You with Austin Clark as he interviews the Owner of Truckee Meadows Pest Control, Jodi Ashby, about the role of community involvement in business growth. Jodi discusses her company’s marketing efforts, its talent attraction and retention strategies, and the mission of her nonprofit organization.